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Ineos Automotive will soon be entering the upper echelons of the dual-cab ute market in 2024, and the brand’s regional boss thinks it could eventually account for half of local sales.
Speaking with CarExpert at the local media launch of the Grenadier Station Wagon and Utility Wagon, head of Ineos APAC region Justin Hocevar says the company has already received “a lot of interest” and early orders despite limited marketing of the new product.
“We’ve had a lot of interest and enquiry about [the Quartermaster]. We’ve already got some orders in our system for Australia and New Zealand, so we’re buoyed and confident with that,” Mr Hocevar said.
“I’d say we haven’t done a particularly big job of letting everybody know it exists yet either, so awareness of [Quartermaster] is quite low – we’ve been that focused on getting Grenadier Wagon out to customers.”
“That will change going into next year. It’s a big segment, the ute market is important down here. We see lots of opportunity for it – I think it could potentially represent at least 50 per cent of our total sales, maybe a little bit more” Mr Hocevar continued.
“Shortly after the launch [of Quartermaster Pick-Up] we’ll come with a cab-chassis version,” he added. This model hasn’t been revealed to the public as yet.
Based on the Grenadier Wagon and sharing much of its underpinnings, the Grenadier Quartermaster is 545mm longer overall – 305mm longer in the wheelbase alone.
The load bay measures 1564mm long and 1619mm wide, ensuring it can fit a standard Euro pallet. The Grenadier’s 3500kg braked towing capacity also carries over, while payload is rated at 832kg.
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Grenadier Wagon
All models have 264mm of ground clearance, an 800mm wading depth, and approach, breakover and departure angles of 36.2, 26.2 and 22.6 degrees, respectively.
Payload without the driver is rated at 907kg in the petrol and 832kg in the diesel. Braked towing capacity is 3500kg, while unbraked towing capacity is 750kg. Dynamic roof load is 120kg and static roof load is 375kg.
The load space measures 1619mm wide (1317mm between the arches), 485mm deep, and 1564mm long. There are four tie-down rings in the cargo area plus an integrated mounting bar and a 400W power takeoff.
Pricing for the Quartermaster Dual-Cab starts from $110,000 before on-road costs – or $1000 more than the Grenadier Wagon – with deliveries to commence in 2024. Read our price and specs story here.
Like its wagon-bodied siblings, there’s a choice of BMW-sourced 3.0-litre turbocharged inline six-cylinder petrol and diesel engines.
Also familiar are the ZF-sourced eight-speed automatic transmission, Brembo brakes, and five-link front and rear suspension with solid beam axles sourced from Carraro.
A recirculating ball steering system features, as does a centre differential lock and two-speed transfer case. Locking front and rear differentials are optional.
Stay tuned to CarExpert for our Australian launch drive of the Ineos Grenadier this Friday, December 8 at 9:00AM AEDT.
MORE: 2024 Ineos Grenadier Quartermaster price and specs
MORE: Everything Ineos Grenadier
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